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William Prince Live at the Cleland!

Chart-topper and JUNO-Award winning artist, William Prince, to perform in South Okanagan (Okanagan, B.C.) William Prince, one of the country’s most respected and celebrated songw

by Route97 September 9, 2022

Route97 Culture Road Trips! Music Series

by Route97 July 27, 2022

Music Industry Initiative

For Immediate Release; ROUTE 97 CULTURE ANNOUNCES NEW INITIATIVE TO IMPROVE LIVE MUSIC INFRASTRUCTURE IN THE BC INTERIOR Matt Rands, Shelly Covert, Mandy Wheelwright and Mark Green

by Route97 May 31, 2021

Route97 Culture DIGITAL Road Trip

16 FEBRUARY 2022 (Penticton, BC) – Today, Route 97 Culture announces the launch of their new digital series, Route 97 Culture Road Trip, highlighting live music in the BC int

by Route97 November 21, 2020

Canada’s Breakout Alt-Diva Begonia Gives Outstanding Performance!

Canada’s Breakout Alt-Diva Begonia Gives Outstanding Performance! On the evening of Nov 21st, 2022, Canada’s breakout alt-diva Begonia gave an outstanding performance t

by Social December 8, 2022

PIQSIQ Event Featured on Global News!

PIQSIQ event featured by Global News! PIQSIQ live at Okanagan College in Penticton BC, Nov 4th 2022 | Photo by Shaun Kennedy Inuit style throat singing duo PIQSIQ, not only filled

by Social November 9, 2022

Successful event with Grammy winning artist Alex Cuba, supported by Mason Burns in Penticton BC!

SUCCESSFUL EVENING WITH GRAMMY AWARD WINNING ARTIST ALEX CUBA, SUPPORTED BY MASON BURNS IN PENTICTON! Alex Cuba live at the Cleland Community Theatre in Penticton | Presented by Ro

by Social November 1, 2022

Grammy Award winner Alex Cuba to play one-off show in Penticton 

(Okanagan, B.C.) Alex Cuba’s sugarcane-sweet melodies, pop-soul hooks and powerful guitar riffs have won him an array of awards, including a Grammy (won in 2022), four Latin

by Social September 25, 2022

Music Industry Initiative Wraps!

18 OCTOBER 2021 (Penticton, BC) Today, Route 97 Culture announces the success thanks to support from Amplify and Creative BC, their initiative to establish new and unique live musi

by Route97 October 29, 2021

Mail List!

Please sign up to our mail list below, we will keep you informed of all the cool happenings coming up!.

by Route97 July 3, 2021

Live From The Cleland

June 27th 2021 PM PST | streaming at www.route97culture.com Presented by Route97 Culture, SoundOn and The City of Penticton Dirt Road Opera A culmination of years of musical growth

by Route97 May 21, 2021

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